Hey everyone, sorry this is late but here are my meeting minutes below. Feel free to add your notes as well. Thank you.
- Google tags enable people to track what exactly others are doing with extreme precision
- Google tags sends reports of what people click on and how long they spend in each area
- It people such as marketers to know where to focus their marketing on and allows them target their efforts onto that area
- Marketers are able to use Google tags to send targeted ads by looking at your google or social media accounts
- Google tags are available to enterprises in order to prevent and protect against ransoms, fraud, or suspicious activity
- Business analysis is data driven decision making
- CRM - customer relationship management system
- Discourse analytics takes the data and applies data science to it
- Data scientists look at characteristics and use signals and match it against a large amount of scientific data against numerous records and send a report - attitudinal characteristics
- Nudge technology is able to send a pop-up bot that can assist people and provide suggestions